Business & Tech

Microsoft Store Coming To Tyson's Corner

Location is near Apple store

Microsoft announced Thursday afternoon that it will open a new store in Tyson's Corner Center Mall, apparently near the existing Apple store.

Microsoft made the announcement on its website with virtually no details. The Washington Business Journal said this would be Microsoft's 14th store and its first store in the Greater Washington area.

The webpage for the new store says it's coming soon and will sell office products, Xbox, computers, software and phones.

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Microsoft plans to open 75 new Microsoft stores in the next two to three years, massive expansion of its retail outlets for a company that abandoned an earlier store strategy a decade ago, Cnet reported in July.

The software giant's chief operating officer, Kevin Turner, told the 15,000 attendees at Microsoft's 2011 Worldwide Partner Conference in Los Angeles that the stores have given the company tremendous insight into consumers, Cnet reported

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"It's helping us transition from thinking about our customers to thinking like our customers," Turner said today in a speech that was streamed online.

Apple opened one of its first two stores at Tysons Corner in 2001.

Welcome to the neighborhood.


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