Business & Tech

Valentine's Day: McLean Florists, Flower Shops Busy

Local florists are busy ahead of the most popular flower-buying holiday of the year.

Valentine’s Day is the busiest holiday for florists—and, predictably, red roses continue to dominate Valentine’s Day as the most popular flowers, according to the Alexandria-based Society of American Florists. Add in roses of other colors, and roses can account for more than 75 percent of fresh flower purchases on Valentine’s Day.

McLean's Flowers & Plants Etc. has a solid supply of premium, long-stem roses and business has been busy but steady so far, said Chip Frederick, co-owner of the store. 

If you think roses are expensive around Valentine’s Day, it’s a simple matter of supply (from the growers) and demand. Jenny Scala, spokeswoman for the Society of American Florists, said there were 224 million roses produced for Valentine’s Day in 2012.

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“They’re bringing in a bunch of extra labor and extra flights—just the cost in general of getting them to us” can be higher, Frederick said.

In addition, growers, cargo companies and florists all face a short freshness and delivery window—receiving flowers on Feb. 15 just wouldn’t be acceptable to some.

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"The smart people get them delivered on the 11th or 12th," Chip said, so loved ones who receive flowers at work can enjoy them longer—Valentine's Day is on a Thursday this year.

To make sure you get flowers to your loved one on time, call or stop by one of these McLean flower shops: 

Golden Touch Florist and Gifts, 6240 Old Dominion Drive

Flowers & Plants Etc., 1378 Chain Bridge Road (winner, Patch's Readers' Choice 2012)

Bouse Flowers, 1420 Chain Bridge Road

Gathered Stems, 8100 Old Dominion Drive

Queen & i Floral Preservation, 6830 Old Dominion Drive - in case you want to preserve those beautiful flowers!

Fun fact: Men make the majority of flower purchases on Valentine’s Day, but about 18 percent of women who buy flowers are doing so for themselves.


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