Woodbridge Bloom to Close, Company Converts Back to Food Lion Brand

One Woodbridge store will be closing, others will be converted into Food Lions.

Delhaize American, the company that owns , Food Lion and grocery stores, announced Wednesday that it will be closing and converting stores in Woodbridge.

The company is aiming to “strengthen Food Lion brand” by closing 113 underperforming Food Lion stores where the company has the least store density.

Additionally, the company is converting 64 Bloom and Bottom Dollar Food stores to Food Lions in Virginia, Maryland and North Carolina; but will eliminate underperforming stores in overlapping markets.

All affected stores will close within 30 days and store conversions will begin immediately.

“As a result of these actions, approximately 4,900 associates will be displaced. The company will provide severance to eligible associates, and will work with government officials to assist with transition support,” states a press release.

In Woodbridge, the 5592 Staples Mill Plaza Bloom will be converted to a Food Lion. The Lake Ridge Bloom in Dillingham Square will also be converted. Two Woodbridge Bottom Dollar locations at 14641 and 13414 Jefferson Davis Highway will be converted to Food Lions as well. 

Bloom at 14055 Noblewood Plaza will close entirely. 

The Bloom brand will be retired as the company tries to bring back Food Lion. “As we believe the stores will better meet customer needs through low prices and quality products,” said a press release. 

Vinny Darby January 13, 2012 at 05:30 PM
Oops! Thanks :). I do beleive that they will leave all of the local Bloom stores alone and will change the signage, especially since I have recently seen more than one Food Lion with the same remodel job and layout as our Bloom stores. The biggest improvement will be for the local Bottom Dollar stores.
miriam January 16, 2012 at 01:25 PM
Change the name to "Wegman's" and then I'll shop there. :) Or how about "Trader Joe's" or "Whole Foods?"
Judy Humphrey January 18, 2012 at 08:22 PM
If Food Lion carries the same products, and has a significant organic and gluten free section like Bloom, then I will continue to shop there. Otherwise, it's to Harris Teeter or Wegmann's.
GREG ROBINSON January 20, 2012 at 05:00 PM
BLOOM JUST BUT OUT 4,000 employee out job no where to go
keta February 29, 2012 at 05:49 PM
i like BLOOM, their produce were more fresher than other stores. Food Lion looks trashy and their food does not look fresh at all...


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